Operational Effectiveness
BUILDING FUTURE-FIT MARKETING TEAMS
Operational Effectiveness
To drive sustainable growth, marketing not only needs to have a clear plan but the ability to execute it. With rapid changes to marketing skills and roles, the needs of customers, as well as changes within the business – the team, process and tech need to evolve too so marketing is working efficiently and effectively. Or as we say at Magnus, at peak performance.
Building Effective Marketing Teams
We build future-fit marketing teams; designing structures, roles and processes that increase efficiency by working better together and improving effectiveness to deliver the right goals to unlock growth. Our unique and hands-on approach to transforming the team starts with our Magnify framework, which focuses on understanding motivations, capacity and ability to change, and digs into broader business goals to make sure the business ambitions and marketing strategy are aligned.
WHAT MAKES US DIFFERENT?
Committed to change
Unlike other consultants, we will roll our sleeves up and help lead the changes from within the team.
Specialist support
We are change-management specialists and, as ex-marketing leaders, we understand the team nuances and everyday pressures that impact the team.
Putting people first
We support those changes with mentoring and training to help everyone see the bigger opportunity for team transformation from a personal, team and organisational level.
Our services
How Magnus Improves Operational Effectiveness
Structural
Optimisation
Structural design
New role creation and definitions
Change management implementation
3rd party agency reviews
Process and Measurement Optimisation
Measurement and KPI design
Process mapping and design
Sales alignment
3rd party agency onboarding and management
Skills and Cultural Optimisation
Marketing Pulse surveys
Individual and team mentoring
Strategy training
CLIENT STORIES
We create long-lasting relationships with our clients by understanding their needs and helping them significantly impact the growth of their business.
