Growth: customer-led, commercially aligned and ready to scale.
Magnus identifies where growth will come from, what is standing in its way, and what needs to change to capture it.
When growth is under pressure,
knowing where to focus becomes critical.
Working with PE-backed scale-ups and global enterprise organisations, we bring together an outside-in understanding of markets and customers with an inside-out view of your commercial capabilities, to identify where your strongest opportunities lie and what is preventing you from capturing them.
So your sales and marketing teams know where to focus, feel confident in how to win and are committed to making it happen together. With a repeatable commercial system, teams have the right strategy, skills and structure to accelerate the right growth opportunities.
We are for the moments that matter.
We work with senior commercial leaders and value creation teams who are building growth in complex, high-value B2B businesses and need a partner who can move at the pace the moment demands.
M&A / New investment
Commercial clarity is essential to realise the value of investment.
Incoming leadership
New leaders need to identify where real growth sits and align teams behind a single direction.
Growth stagnation
Build foundations to align teams and accelerate action.
Market / AI disruption
Existing GTM strategy no longer fits the organisation direction.
New market expansion
Desire to enter new territory or sector, requires a full GTM strategy.
Who we work with
Where to play. How to win. Embed and activate. Always on.
Where to Play
Identify where the best growth sits, which customers matter most, and where the business has the strongest right to win.
How to Win
Build the GTM strategy, proposition, account approach, and commercial plan needed to compete effectively.
Embed & Activate
Align teams, embed the operating model and capability, then connect the live GTM intelligence that keeps execution on track as markets shift.
Magnus Consulting named Highly Commended at the MCA Awards and Finalist at the UK Business Tech Awards
This recognition reflects the transformative outcomes we've delivered alongside our clients. From AI-powered growth strategies to commercial transformation at scale, these nominations celebrate the measurable impact of our work. Explore the stories behind the awards and discover how we help organisations turn strategy into results.
See further details
Strategy
Consultant of the Year
Intelligence Tool
The sharpness of top-tier consulting. The trust of an in-house team.
An integrated team. In the room.
Our teams are made up of analysts, GTM expertise, behavioural science and AI developers who work together to create the best commercial outcomes for your team.
Meet the team →We don't just change plans. We change behaviour.
Sales and marketing aligned. Teams moving in the same direction. Growth that sticks because the people behind it believe in it.
Client impact →AI embedded in everything we do, and in what we leave behind.
We build agents and capability directly into your business so it keeps working without us.
AI innovation sprints →Results that investors notice, leaders trust, and teams can sustain.
NPS +95. Not just because we deliver good work, because commercial leaders feel the difference and value the partnership.
Our insights →The GTM Confidence Index FY27
What the most confident GTM leaders do differently
Only one in three GTM leaders are very confident they will hit their growth target. Our latest research with senior B2B leaders shows what sets them apart, and the three changes every organisation can make to improve its confidence.
This is what clarity, commitment, confidence and coordination look like in practice.
· €44.4M pipeline
· 63:1 ROI
· Best-performing demand gen in Expleo history
· £3.6bn serviceable market
· £22m visible in-year pipeline
· Brand positioning evolved
· New market segments opened
· Fintech credentials protected
· £214m priority pipeline
· Five business units aligned
· Must-win accounts pursued earlier
· Low-value bids filtered out
GTM as an operating system. Always on.
Most B2B organisations have activity, content, data and tools. What they lack is a connected commercial truth that keeps teams aligned as markets move.
Magnitude is the GTM intelligence platform that connects outside-in market insight, inside-out commercial knowledge, and activation, so sales and marketing act faster, stay aligned, and win.
Explore Magnitude →