Client Impact

Growth that investors notice and leaders trust.

Real commercial outcomes from B2B businesses and PE-backed portfolios. Nine active growth stories. Filter by sector or challenge to find yours.

Magnus client impact
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DHL
LogisticsStrategic AccountsAI-embedded
£270M+ weighted pipeline in 16 weeks

AI-powered strategic account programme identified and qualified a weighted pipeline in weeks, not quarters. Magnitude intelligence layer now running in daily ops.

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DHL
LogisticsMarketing
£170M renewal secured

Strategic account engagement that protected and expanded the most critical client relationship. GTM strategy and marketing function rebuilt for scale.

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Iron Mountain
PE / Value creationGTM strategy
£3.6bn market sized

Post-acquisition, Iron Mountain needed commercial clarity in a new market segment. Magnus sized the £3.6bn opportunity and identified £15M in-year pipeline from named accounts.

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Expleo
TechnologyGTM strategyAI-embedded
€44.4M commercial outcome (63:1 ROI)

Best-performing demand gen programme in the Expleo group. AI-embedded across the commercial function with Magnitude intelligence driving account selection and content.

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Expleo
Life SciencesGTM strategy
Pipeline generating life sciences GTM

ICP definition, market opportunity analysis, and GTM motion design for Expleo's life sciences vertical. From standing start to pipeline-generating programme.

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Korn Ferry
Professional servicesGTM strategy
3-year ongoing partnership

Three-year embedded GTM partnership. Market segmentation, account selection, and commercial operating model design across multiple business units.

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Mambu
Technology / SaaSCommercial function
Double-digit NRR recovery

Commercial function transformation. Aligned sales and marketing around a shared operating model that protected and grew net revenue retention.

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Deepki
PE / Value creationRepositioning
£130M raise supported

Full brand and commercial repositioning ahead of a £130M funding round. ICP redefinition, narrative architecture, and GTM motion rebuilt from the ground up.

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Vizrt
TechnologyCommercial Gap Analysis
Successful commercial gap analysis

Magnify™ commercial gap analysis surfaced the priority segments and growth levers Vizrt needed to pursue. Vertical GTM strategy designed and embedded.

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Meet the Team

The strategists, consultants and AI experts behind the outcomes on this page. Meet the people who do the work.

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About Magnus

How Magnus works, why it's built differently, and what makes the model compound over time.

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Insights and Reports

The GTM Confidence Index, buyer behaviour research and strategic thinking from Magnus. Data and perspective to inform your next move.

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Nine stories are the current approved set. If your sector or challenge isn't here, start a conversation - we may have done exactly what you need.

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