Magnus Consulting Recognised Among the UK’s Top Management Consulting Firms for 2025
We are honoured to be acknowledged among the UK’s leading management consultants. This recognition is a testament to the hard work and expertise of our team.
How to nail your growth strategy: BMC podcast
Your growth strategy should focus on unifying your sales, marketing and customer success teams to create a growth function with synchronised KPIs.
Customer Lifetime Value (CLV): Defining growth through the ultimate measure of success
The ultimate measurement of success that encourages deep, lasting and synthesised relationships with existing customers, is customer lifetime value (CLV).
How to nail the Growth Function in fast growth B2B businesses: the journey to Deep Growth
B2B tech businesses can withstand the pressures causing plateauing growth by creating a growth function and driving Deep Growth, but where to start?
The Growth Function: Is it time to rethink sales, marketing and customer success as we know it?
By combining the sales, marketing and customer success teams into one single, unified team – The Growth Function – businesses can be truly customer centric and drive Deep Growth.
Our sustainability journey: B Impact assessment
As we reach the final stages of getting our first B Impact assessment ready for submission, we wanted to share with you what we’ve been up to, some of the challenges we’ve faced so far and things we’ve found useful along the way.
Our sustainability journey: Getting started
How do you cut through the noise to make sure the steps you’re taking are actually having a positive impact on the earth – and aren’t just greenwashing? Here’s a list of resources that we’ve found helpful so far on our sustainability journey.
The powerful impact of data-driven personas
To really get to the heart of your target audience and get to know them inside-out, it’s vital to incorporate case-specific studies and real-world data – only then, once you’ve dug deep into the data, will you be able to significantly drive effective marketing strategies.
Sales and marketing alignment: Are we aligned?
Organisations who have closely aligned their marketing strategies with their sales goals have seen revenue increases of up to 208%.
Listen first
The first step to developing a marketing strategy should be listening so brands can stand out, away from the noise.
